Americans Consider Fast Food a Luxury Amid Rising Costs: LendingTree Poll

A recent LendingTree poll shows that over 80% of Americans view fast food as a luxury purchase due to its rising cost. This sentiment is particularly prevalent among Gen Zers, parents of small children, and individuals earning less than $30,000 per year.

Despite its popularity, 62% of Americans are reducing their fast food consumption due to its high cost. The study also found that 75% of participants disagreed, stating that fast food is often more expensive than dining out at restaurants. The cost of fast food has increased by 41% in 2017 compared to the consumer price index's growth of 35.9%.

This has led to an increase in home-cooked meals, with 56% of survey participants stating they usually cook at home for quick and affordable meals.

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